Discussion is the opportunity to discuss ideas and initiatives internally in your business. The discussion participants are your colleagues - not your customers.
Examples where discussions can be beneficial may be:
•As Sales Manager you find that more sales are needed. You start a discussion in which you include the most relevant customer leads and invite Key Account Manager to join. Each participant can then comment on the individual leads and thus illuminate if there is potential for more sales.
•As Marketing Manager, you would like to invite the best customers to a new "Advisory Board Meeting". You start a discussion - without companies attached - but with the possibility that your colleagues can add customers and contacts on those they think should be invited. Everyone can comment and from the list - as it is built-up - you can choose which guests to invite.